Who We Are
Van Wagner is the global leader in TV-Visible signage, positioning brands in the heart of the action. We sell high-impact, visible signage behind Homeplate, courtside, and along fields of play across more than 500 professional and collegiate sports teams and events.
Maximum Impact & Exposure
We own and sell the most high-impact, visible and efficient brand-building opportunities in sports across hundreds of professional and collegiate sports teams in the US, Europe, and Mexico.
Our advertisers have access to the largest network of teams across the NFL, NBA, MLB, NHL, NCAA, MLS, and International Soccer.
Why TV-Visible signage works:
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DVR-proof and seen across screens
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Extreme advertising efficiency
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Moments of exclusive camera action
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Added value exposure in replays and highlights
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Record-high recall and brand affinity
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Visibility at premium sporting events people are watching!
Effective & Efficient
We offer advertisers and brands the most cost effective and efficient way to reach millions of consumers watching sports on television. Our TV-Visible signage offers DVR-proof in-game exposure, visibility during live broadcasts, replays, and highlights, and higher recall levels at a fraction of the cost of commercial media.
Get More Brand Exposure:
- LED Ribbon Messaging
- Outfield Wall Signage
- Scoreboard Signage
- Promotional Giveaways
- Videoboard / Jumbotron Spots
- Tickets & Hospitality
Why We’re Different
As the signage industry evolves, Van Wagner leads in innovation and creativity. We offer the latest technology in LED and digital signage and solutions for advertisers to amplify their brands and stories by reaching millions of TV viewers, every game.
Our Work
No company has engineered more brand impressions in televised sports than Van Wagner. Learn more about the amazing results we’ve delivered and the power of TV-Visible signage.
Recent News
July 21, 2026
Why AI Companies Are Betting on TV-Visible Signage in Live Sports
In a Crowded Category, Performance Marketing Isn’t Enough The fastest-growing technology category in the world has a…
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Blog
June 16, 2026
Pickleball Is Scaling: Van Wagner Brings TV-Visible Signage to the Fastest-Growing Sport in America
Pickleball is growing fast. The advertising opportunity is growing with it. ________________________________________ Pickleball has graduated from backyard courts…
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TV-Visable Signage
August 27, 2025
Making Your Brand Part of the Game: The Power of TV-Visible Signage in MLB Baseball
TV-visible signage delivers visibility, recognition, and staying power. This year’s Island campaign proved how powerful TV-visible signage can…
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