News

Saint Peter’s University and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

May 16th 2019

NEW YORK (May 9, 2019) - Saint Peter’s University announced a long-term partnership naming Van Wagner Sports and Entertainment as its exclusive agent for campus-wide strategic partnerships, athletic sponsorships and multimedia rights.

Working with the University’s leadership, Van Wagner will explore, develop and execute opportunities that drive business relationships benefitting the community and the University, its students and faculty.

Founded in 1872 in Jersey City, New Jersey, Saint Peter’s is one of 28 Jesuit colleges and universities nationwide. The University has recently been recognized in several categories in the 2019 U.S. News and World Report Best Colleges Report and for its commitment to using advanced technology in higher education and for adopting environmentally friendly practices.

"Van Wagner has proven to be a leader in the field of collegiate sports marketing. They have their partners' best interests at heart and work tirelessly to ensure that all parties benefit from the relationship," said Bryan Felt, Saint Peter's Director of Athletics. "This partnership will allow us to generate additional resources and opportunities that will ultimately benefit our dedicated student-athletes. We look forward to building a model corporate partnership program with the Van Wagner team for many years to come."

Van Wagner will represent Peacock Athletics, a 16-sport Division I program, in sponsorship negotiations that will increase the exposure of the athletics department and its student-athletes. In addition to managing the program’s broadcast and digital media assets, Van Wagner will execute corporate partnerships around properties including in-venue signage, on- and off-campus promotions, rights to athletic marks and gameday hospitality packages.

“Van Wagner looks forward to representing Saint Peter’s University as its campus-wide sales partner,” said Van Wagner Executive Vice President Mike Palisi. “Saint Peter’s President Eugene J. Cornacchia and his leadership team strive to make the University tops in its region by continually expanding academic offerings, practicing campus-wide sustainability initiatives, partnering with area schools and much more.

Along with its prime location in the Northeast, Saint Peter’s will give us ample opportunity to develop and execute partnerships that will benefit the University’s students, student-athletes, faculty and staff, alumni and fans. Combined with the leadership of Director of Athletics Bryan Felt and the commitment towards the athletics program, we are confident that we will enjoy great success together.”

Since 2014, Van Wagner Collegiate Services has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Furman University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University, Valparaiso University and The College of William & Mary.

About Saint Peter’s University

Saint Peter’s University, inspired by its Jesuit, Catholic identity, commitment to individual attention and grounding in the liberal arts, educates a diverse community of learners in undergraduate, graduate, doctoral and professional programs to excel intellectually, lead ethically, serve compassionately and promote justice in our ever-changing urban and global environment. To learn more, please visit www.saintpeters.edu.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627

Saint Peter’s: Hamilton Cook - hcook@saintpeters.edu or (201) 761-7316