Hurray for Hollywood! We are a leading Outdoor provider in Los Angeles operating hundreds of prominent displays in destination areas centered on the city's west side. Our arsenal of premiere products are located on heavily trafficked freeways, highly sought after areas and leading destinations including the Hollywood and Highland complex, the Beverly Center, Century City, Melrose Avenue, Robertson Boulevard, The Grove, the Westside Pavillion, Sunset + Vine, and the world famous Sunset Strip. Our coverage is mainly in Los Angeles County, with additional coverage in Riverside and San Bernadino and Ventura Counties and even outdoor media-challenged Orange County.

With a County population of over 10 million people and a city population of close to 4 million people, Los Angeles is the largest city in California and the second-largest in the United States. Famous for its Mediterranean climate, palm-lined streets, incredible scenery, deliciously fresh citrus, world-renowned institutions in a broad range of professional and cultural fields, and perhaps most of all as being the world leader of producing popular entertainment (motion picture, television and recorded music), LA is the second ranked Outdoor market in terms of media spend.

While LA has decent public transportation, the key word for this market is COMMUTE. As a result, Out of Home is an excellent way to reach Los Angelinos. Most people drive everywhere. Traffic is 24/7 and heavy commute patterns are from all surrounding areas into the Westside. Southern Californians on average drive 117 miles per week. This means lots of cars all the time in heavy traffic on all the feeder freeways.

  • Sports: MLB: Dodgers, Angels, NBA: Lakers, Clippers, NHL: Ducks
  • Nicknames: L.A., City of Angeles, Lalaland, THE City, Tinseltown, City of Flowers and Sunshine

 

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